Proven in Uganda • Zambia • Kenya

Optimize FMCG Distribution Across African Markets

Territory mapping, route optimization, and outlet management in one powerful platform. Deploy in 2 weeks.

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10,000+
Outlets Mapped
500+
Routes Optimized
40%
Cost Reduction

Six Modules for Complete Distribution Control

Purpose-built for FMCG companies managing distribution across diverse African markets with varying infrastructure and connectivity

Territory Overview Dashboard

Territory Management Dashboard showing multiple distribution territories across Uganda with color-coded boundaries, route optimization, and outlet mapping

Visualize and manage multiple territories with intuitive color-coded boundaries and real-time data

Territory Management
Multi-country support
Digitize distributor territories across multiple markets. Visualize coverage, identify gaps and overlaps, and optimize territorial boundaries for maximum market penetration.
Route Management
AI-powered optimization
Design and optimize delivery routes for FMCG distribution. Handle complex networks of high-density routes with intelligent algorithms that reduce fuel costs and delivery times.
Client & Outlet Mapping
GPS-enabled tracking
Geocode every retail outlet with GPS precision. Maintain comprehensive data on contacts, product lines, delivery schedules, and outlet performance across your entire network.
Interactive Map Viewer
Real-time visualization
Central dashboard with powerful visualization. Layer territories, routes, and outlets on interactive maps. Filter by region, distributor, product category, or custom metrics.
Role-Based Access Control
Enterprise security
Secure, granular permissions system. Configure access for regional managers, territory planners, distributors, and field teams. Protect sensitive commercial data while enabling collaboration.
PDF Map Export
Offline capability
Generate print-ready maps for offline field use. Export customized territory maps, route sheets with client lists, and delivery instructions for areas with limited connectivity.

Trusted Across African FMCG Markets

Proven track record optimizing distribution networks for leading consumer goods companies

15+
African Markets
Coverage across the continent
500+
Territories Mapped
Distributor regions digitized
50K+
Retail Outlets
Geocoded with GPS precision
30%
Cost Reduction
Average operational savings

Proven Success Across East Africa

Real results from distribution teams in Uganda, Kenya, and Zambia

RouteOptima transformed our distribution network across Uganda. We mapped 2,500+ outlets in Kampala and reduced route planning time by 60%. The territory visualization helped us identify coverage gaps we didn't know existed.

RM
Regional Manager
Kampala, Uganda

Implementation took exactly 2 weeks as promised. Our coverage across Nairobi's 5 territories is now crystal clear. We've optimized routes and increased outlet visits by 40% with better planning.

OD
Operations Director
Nairobi, Kenya

From Excel sheets to interactive maps in days. The PDF export feature is crucial for our field teams working in areas with limited connectivity. We've seen immediate improvements in distribution efficiency.

DM
Distribution Manager
Lusaka, Zambia

Transform Your FMCG Distribution Network

Join leading consumer goods companies optimizing their African distribution with RouteOptima's comprehensive mapping platform.

2-week implementation timeline
Full year of hosting and support included
99.9% uptime SLA guarantee
Scalable across multiple African markets
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